Something convenient and better to drink.

If you're here, you're probably someone who makes conscious decisions about what you drink – and how you drink it. So do we.

We created our hard coconut water so that you, and we, had something convenient and better to drink. Before Coco Loco we found that the ready-to-drink seltzers available lacked the quality of premium drinks, the value of real ingredients, and the integrity of craft beverages.

Convenient ready-made alcohol drinks were replete with good-fast-cheap products. They can taste ok, but are generally loaded with sugar in place of real flavour, synthetic-tasting where artificial ingredients are, and brands that push quantity over quality.

Our thinking… there’s got to be a better way. And there is.

Coco Loco is an Australian-made brewed coconut water hard seltzer. A naturally refreshing take on what an alcoholic drink can be. And it all starts with real, not-from-concentrate: that's young green coconut water seltzer.

We’re not here to sell you more – we want to help you drink better.

Yes, we’re an alcohol brand — but we’re not in the game of pushing excess.

Coco Loco was built around moderation. It’s made for people who want a coconut seltzer alcohol option that actually fits with their lifestyle – not something that derails it. That’s why every 330mL can is just 4% ABV – one standard drink. Simple to understand, easy to pace yourself, and perfect for moments that call for a relaxed, refreshing sip.

What makes Coco Loco different?

We took what we loved about coconut water, added a little sparkle by fermenting it to create alcohol, and then adding real fruit juices to make our hard seltzer cocktail-style. The result is something light, naturally low-sugar and totally drinkable. A coconut seltzer water that’s hard to believe and unbelievably satisfying.

We call it a coconut water seltzer alcohol blend (not a great marketing term though) – but honestly, that doesn’t do it justice. It’s a completely new kind of drink. And a better one.

Let’s break it down.

Real coconut water. Not concentrate. Not a simple spirit-based mix.

Unlike many large scale RTDs and hard seltzers on the market, we don’t start with soda water and add alcohol plus flavours. Our base is real young green coconut water, sourced directly from the Philippines. It’s not from concentrate, it’s not watered down – it is organic and nutrient rich. We believe that starting with the best base allows you to build better flavour, with fewer ingredients required.

The subtle sweetness and gentle minerals in the coconut water give Coco Loco drinks their natural body and smooth finish. It also means we don’t need to add sugar to fake the flavour – because nature and a gentle brewing process make magic.

A neutral alcohol, brewed not distilled.

Coco Loco is brewed like a beer, not distilled like a spirit. That means we’re not stripping out the good stuff or needing to tame the alcohol base. We gently ferment the coconut water to create a clean, light alcohol – with none of the harshness you find in some common premixed drinks.

The result? A hard coconut water that feels soft, sessionable, and remarkably smooth.

Naturally low-sugar and gluten-free.

We believe in transparency. Every can of Coco Loco hard seltzer comes with a full nutritional panel on the back – and it’s not just for show. We’ve lab-tested everything to ensure it’s as clean as we say it is.

Coco Loco is:

• Naturally low-sugar (just 3.6g per can)
• Gluten-free
• Vegan friendly
• Made of 100% natural ingredients
  

We’re not trying to mislead you by marketing a “health drink” – it’s still alcohol, and we take that seriously – but we are proud to offer a more considered, quality option that also tastes wonderful. If you're going to have a drink, it should be one that’s thoughtfully made by a brand who won't take shortcuts or cut-corners to scale production and make a mass hard seltzer.

A flavour-first approach (nothing fake, ever).

When we say real ingredients, we mean it. Our fruit flavours come from juice and natural extracts – not “flavouring.” That’s what gives Coco Loco its depth and balance.

We currently offer two delicious flavours:

• Passionfruit – juicy, vibrant tropical, and zesty without being overpowering.
• Pineapple – bright, light pina colada vibes, with a real-fruit zing.

Whether you’re reaching for something refreshing on a hot day or want to wind down with something light of an evening, Coco Loco drinks hit the spot.

Why we champion moderation.

To us, drinking better isn’t just about ingredients – it’s about intention. We’re not interested in encouraging over-consumption, binge-drinking culture, or “getting on the piss” as a way to succeed in this fierce alcohol industry.

Instead, Coco Loco hard seltzers are here to support mindful drinking habits. That means:

• Clear labelling of alcohol volume, drink equivalence, and nutrition panel
• No misleading health claims
• No marketing that promotes over-drinking
• A brand that puts responsibility before hype

We believe moderation is empowering. Choosing to sip, savour, and stay in control is a strength – not a limitation, definitely not boring (if you're boing when you don't drink that's a personality issue, not a reason to get buzzed).

We’re proud to be a conscious alcohol brand that respects your choices.

Better beverages for a better drinking culture.

Let’s be honest – most of the big names in the drinks world aren’t really built for today's drinkers. They’re still pushing the same old formulas: sugar-heavy (or artificial), cheap-to-make, hard-to-remember-the-next-day.

At coco loco hard seltzer, we’re flipping that on its head. We want to help create a culture where good taste, conscious choices, and quality ingredients are the norm.

That’s why we’ve built partnerships with independent producers, sustainable suppliers, and aligned brands that share our values. We’re here to raise the bar, not race to the bottom.

Because coconut water and alcohol can actually coexist in a way that feels… right.

How to enjoy our coconut water seltzer.

Whether you’re a long-time seltzer fan or just coconut seltzer water curious, here’s how we suggest enjoying your first Coco Loco:

• Chill it properly – straight from the fridge or esky
• Pour over ice in a long glass with a wedge of lime
• Sip slow and savour. Appreciate the flavour. Know it’s one standard drink.

Perfect for:

• Beach days and backyard BBQs
• After-work knock-offs, where a quite one need real, good flavour
• Long-weekend music festivals or camping trips
• Pub lunches or tame brunches
• A slow and steady evening with friends at home

We’re not saying it’s going to change your life – but it might change how you think about alcohol.

What’s in a name?

“COCO LOCO” sounds fun and is fun to say, but it also reflects the spirit of the drink: a little different, but still grounded. A reminder that you can enjoy life without going overdoing it.

We say Coco-Loco with or without the dash. Whichever way you type it, the idea is the same: a better alcoholic coconut water that doesn’t take itself too seriously, but takes quality really seriously.

Why coconut?

Coconut water has long been known as nature’s hydrator. It’s packed with naturally occurring electrolytes and minerals like potassium, calcium, and magnesium. While we’re not here to sell you a miracle drink (again, it’s alcohol), we do believe coconut water is a better base for a beverage than just regular water.

It gives Coco Loco hard seltzer a softer mouthfeel, a light sweetness without added sugar, and a perfect partner for real fruit flavour.

Whether you’re already a fan of coconut seltzer or just looking for an alternative to sugary RTDs and bland regular seltzers, we think you’ll notice the difference with your first sip.

The Coco Loco promise.

We will always:

• Be transparent about what’s in our drinks and where they're made
• Encourage moderation and champion a better drinking culture
• Respect your choices
• Prioritise quality and conscience over shortcuts
• Advocate for a better alcohol industry in Australia
• Keep bettering our brand and business as we learn and grow

So if you’re looking for a better choice in a world full of copy-paste options, you’ve found it. Coco alcohol just got a major upgrade – and it tastes like sunshine.

A final word: Drink better, not more.

This isn’t about guilt. It’s about clarity. We know people will continue to drink too much on occasion – and we're not judging. We make alcohol for goodness sake, we're in no position! We just want to make sure there’s something on the shelf, and in fridges that reflects your values, your lifestyle, and your taste.

Coco Loco hard seltzers are for people who want to have a drink and feel good about it. It’s that simple.

Thanks for being here, and for caring about what you drink and where it comes from.

What 13 new RTDs tell us about the Aussie drinks scene – and why Coco Loco Hard Seltzer is a better choice

“Tasted by Drinks Trade: 13 New RTD Releases” is a whistle-stop tour through the freshest ready-to-drink launches landing in bottle-shops this winter. While the piece covers everything from gin-based spritzes to tequila sodas, it highlights three key trends. Below we unpack those take-aways, which confirm that Coco Loco bevies are the answer for “what’s next”.

1. Lower sugar is now table stakes

Most of the 13 newcomers lean hard on “less sugar” or “no added sugar” claims. Consumers who once accepted a syrupy vodka cruiser (we've all been there at one point or another!) now seek drinks that hover around the 100-calorie mark and won’t spike blood-glucose mid-afternoon.

How Coco Loco is naturally low sugar and lower calorie — we ferment the coconut water which uses the natural sugars to create alcohol, thereby lowering the sugar content in the final beverage. Coco Loco Pineapple and Coco Loco Passionfruit contain just 1.2g sugar per 100 ml and no artificial sweeteners. If you’re scanning the shelf for a genuinely low sugar hard seltzer, our numbers don’t lie.

2. Provenance and authentic flavour beat lab-made additives

Drinks Trade notes a lift in spirits-based RTDs calling out single-origin botanicals, regional distilleries and farm-to-can stories. Shoppers want to taste real ingredients, not the vague “natural flavour” line you see on the back of a mainstream lime seltzer.

How Coco Loco delivers all natural, all flavour — our alcoholic coconut hard seltzer is brewed (not blended) in small batches right here in Australia. We use real passionfruit or pineapple juice, then can the beverage immediately for maximum freshness. No coconut water concentrates, no funny busy — just clean, tropical flavour with a whisper of natural sweetness from the coconut water itself.

3. Convenience still reigns, but quality expectations have sky-rocketed

Ready-to-drink was once a by-word for “cheap and cheerful”. And in a lot of cases, the products are still made cheap from questionable ingredients. The 13 products profiled by Drinks Trade show the rise of premium: think single-serve cans retailing at AUD $8–10 and 4-packs around AUD $25. Shoppers no longer baulk at paying for craft-level liquid if it delivers bar-quality taste without the fuss.

As a small batch brand, Coco Loco currently sells direct to maintain price consistency — by selling direct-to-consumer we keep price pressure in check while delivering orders straight to your door. Talk about convenience! You can buy hard seltzer online today and have it on your doorstep in two-three business days in most metro areas.

Where brewed hard seltzer fits in with other RTDs

Unlike spirit-based RTDs, brewed seltzers ferment their own alcohol from a sugar source (ours is coconut water). That keeps gluten off the table and layers gentle complexity that simple vodka + soda can’t match. We also consciously make the ABV a session-friendly 4 % to be one standard drink per can. If the next wave of RTDs is all about cleaner labels and craft techniques, brewed hard seltzer is bang on trend.

The coconut water advantage

Coconut water brings natural electrolytes and a subtle sweetness that lets us skip artificial sweeteners altogether. The result is an alcoholic coconut water that refreshes like a soft drink but behaves like a crisp lager — perfect for daytime gatherings and mindful week-nights alike.

How to try coconut hard seltzer for yourself

1. Pick your flavour – Passionfruit for zing, Pineapple for mellow island vibes, or grab a mixed 16-pack to taste the lot.
2. Order direct via our Shop Coconut Hard Seltzer Online page – free delivery over $130 (that's one case of 24 cans).
3. Risk-free sip – every order is covered by our Great Taste Guarantee. Don’t love it? Return any unopened cans within 10 days for a refund.

Final word: Drink Better, Not More

The 13 RTDs spotlighted by Drinks Trade prove Australia’s ready-to-drink market is levelling-up fast — less sugar, real ingredients and premium cues are the new norm. Coco Loco sits at the intersection of all three, offering a low sugar coconut hard seltzer that’s brewed for taste, not doctored for buzz.

Ready to raise your can to the next chapter of better drinking? Add Coco Loco to cart and taste the delicious difference today. 

This post is based on the Drinks Trade article by Cody Profaca, originally published June 3 2025.