Our Mission – Drink Better | Coco Loco Brewed Hard Seltzer

We're on a mission to encourage everyone to drink better.

We know this mission may seem counterintuitive for an alcohol brand — but that’s exactly why it matters. While many in the industry focus on selling more, we stand for something different: drinking better, not more.

Championing moderation

Coco Loco strongly advocates for mindful drinking habits and are proud to be an alcohol brand that will never promote the excessive consumption of alcohol. 

Our goal is simple: we want people to truly enjoy Coco Loco — sip it, savour it, don't overdo it. And we will put our money where our mouth is, we are putting people before profit, by always encouraging responsible enjoyment.

Better beverage choices

Beyond how people drink, we also care about what they drink. Too many categories are filled with cheap, mass-produced options that prioritise cost over quality. We’re changing that by creating better beverages — conscientiously made, high-quality drinks that offer a more considered choice. 

To help you drink better, Coco Loco is made to be 4% ABV and each 330mL can counts as one standard drink — so you can easily pace yourself and keep track of your intake. With this clarity, you’ll know exactly what you're drinking, whether you’re winding down after work or catching up with mates. 

At Coco Loco, mindful drinking isn’t about restriction; it’s about making informed choices, and moderation for balanced lifestyle. You see true quality isn’t just about great taste — it’s about giving people the tools to enjoy responsibly and feel good about every moment. 

Consciences brand and business

With that integrity comes responsibility — as an alcoholic beverage brand, we don't make misleading or irresponsible claims to sell more product. And any claims we make like "low sugar, gluten free" are true and correct.

All nutrition information is verified through lab-testing. Coco Loco Hard Seltzer nutrition panels can be found on the back of every can, and on product pages. A list of ingredients is also available on the FAQs page. 

We align ourselves with brands that share this philosophy — businesses that prioritise doing better, being better, and making better products in their respective categories. Because in the end, drinking better isn’t just about what’s in your glass (or can) — it’s about being able to make choices that are good for you, your community, and the planet.